Having been a member of Change.org, the world’s largest petition website, referred to as “The go-to site for Web uprisings” by The New York Times, for over a year now, I have seen the power of unity among the masses to create social upheaval and to encourage/force incredible changes that I would never have thought possible.
So when I stumbled across an article about a new hashtag called #plussizeplease, I was intrigued. #Plussizeplease was conceived by the blog Curvily to prove to retailers how much money they’re losing by not acknowledging the fact that women come in sizes bigger than 12.
Here’s how it works: If you happen to spot an outfit in a store that you simply must have, only to realize that it doesn’t exist in anything larger than a size 12, instead of lashing out at the poor sales clerk cowering behind the register, channel your anger and frustration into action! Take a picture of the outfit, including the brand and price, and post it to all of your social media sites with the hashtag #plussizeplease, preferably tagging the brand and retailer who had the nerve to ignore your existence. For example, “@Dolcegabbana, @BarneysNY, floral print sleeveless dress, $1,795. I’d buy it right now if it came in size X (or in plus sizes) #plussizeplease”. Afterwards, share it with your friends and network. Social media makes getting others involved ridiculously easy, so take full advantage of that to make your voice heard loud and clear!
After all, this is about more than just clothes, ladies and gents; this is about demanding equal treatment and respect. Unfortunately, plus size people are still often viewed as lazy, fat, and unlovable, so this is truly an opportunity to make your voice heard. As Margaret Mead once said, “Never doubt that a small group of committed people can change the world. Indeed, it is the only thing that ever has.”